Loriana Nelli Cosmetics

XURU SERUM - Regenerating Anti-Aging Serum

Regular price
€73,00 EUR
Regular price
Sale price
€73,00 EUR
Tax included.
ML

XURU SERUM is an intensive anti-aging treatment with an extremely high concentration of dermocosmetic actives. Its multi-level formula works both on the surface and in the deeper layers of the epidermis, delivering visible improvements in radiance, elasticity, and skin firmness.

Thanks to its lightweight, fast-absorbing texture, it provides an immediate sensation of plumped, smoother, and more even skin, while supporting cellular renewal day after day.

Key Benefits

• Stimulates collagen and elastin production
• Regenerates and restructures the skin deeply
• Improves skin tone and elasticity
• Smooths wrinkles and expression lines
• Refines skin texture and brightens complexion
• Increases deep hydration and protects against signs of aging

Active Ingredients & Their Functions

 

Active Ingredients Cosmetic Action

Hyaluronic Acid (4 molecular weights, 3%)

Multi-level hydration, plumps tissues, and enhances elasticity

Biomimetic Peptides (5%)

Mimic natural skin processes, boost collagen production, and repair aging signs

Glycolic Acid

Controlled exfoliation, stimulates cell turnover, improves radiance

Mandelic Acid

Gently evens skin tone, suitable for sensitive skin

Gluconodeltalactone (PHA)

Smoothing and antioxidant action, improves texture and strengthens the skin barrier

 

Product Actions

• Regenerating
• Restructuring
• Plumping
• Brightening and Evening

Clean Beauty Formula

Free from: parabens, isothiazolinones, paraffin, silicones, alcohol, PEG/PPG, SLES/SLS, artificial colors, GMOs

Dermatologically tested

    XURU SERUM - Regenerating Anti-Aging Serum
    SUBSCRIBE TO THE NEWSLETTER - 10% off your first order
    • Skin care

      Clean and natural skin care with safe and transparent ingredients

    • Delivery throughout Europe

      Fast delivery options with tracking No EU import duties

    • Sustainability

      Our exclusive shipping boxes are fully recyclable and biodegradable

    • Safe sale

      Our online shop guarantees completely safe purchases.

    What our customers say

    Truly well-formulated products. You can feel the attention paid to both the ingredients and the sensorial experience. Each application is like a mini spa experience, and skin appears more relaxed and cared for. I recommend them to anyone looking for cosmetics that combine naturalness and real effectiveness.

    Valeria B.

    The first time I tried their serum, I was amazed: it was light, fragrant, and left an immediate feeling of comfort. It gave me that wonderful feeling of cared for, smooth, and more even-toned skin. It's become my favorite product.

    Roberta M.

    A friend of mine told me about this brand, and I decided to try it without much expectation. Instead, I was truly won over. Each product seems tailor-made to provide a moment of well-being. It's the first time a skincare routine has made me want to take it easy and enjoy myself.

    Adriana T.

    I've been using Loriana Nelli Cosmetics for a while and I'm genuinely impressed. The formulas feel luxurious and lightweight, and my skin looks smoother and more hydrated tight after application. It's the closest thing to having a spa treatment at home, with visible results that last.

    Emily F.

    I discovered this brand by chance and fell in love with it. The creams and serums have a delicate scent, typical of products made in Tuscany, and after application, my skin looks like it just underwent a beauty treatment. I'm noticing tangible improvements in elasticity and hydration.

    Larissa T.